DM-412

Interactive Transmedia Campaign

In this course, the student will bring all their marketing, promotions, branding and technical skills together as we work in teams to create the ultimate interactive media campaign experience. Students will use a variety of media and platforms to engage the target audience and meet the client's objectives. Each year, new challenges or campaign opportunities will present themselves, this course will reflect those challenges as they arise.

Credit Hours

70

Min. Grade

0%