DI-102

Audio/Visual Storytelling I

Digital marketing relies heavily on strong storytelling, and there is no better way to get a corporate message across than with an exciting video. During this course, students will explore how industry professionals start with the spark of an idea and evolve this into a captivating video experience that audiences will never forget. In today's world, as the target viewer must be engaged in less than 8 seconds, this course will investigate ways to grab hold of that person and sell an idea quickly. Regardless of skill level, all students will complete this class with a healthy understanding of the production workflow, while gaining a healthy respect for the time and work needed to create an engaging marketing video.

Credit Hours

56

Min. Grade

0%